Public viewing rights NRK
FIFA world cup 2026
what is public viewing?
Concrete examples of what constitutes public viewing:
Any screening of World Cup matches outside of private homes (bars, restaurants, public squares, stadiums, offices, schools, hospitals, etc.)
Applies regardless of size, except for match stadiums, aircraft, ships in international waters, and betting shops
COMMERCIAL
Entrance fee
Sponsors / collaboration
Financial gain
LICENSE REQUIRED
nON-COMMERCIAL
No ticket
No sponsors
No commercial exploitation
NO LICENSE, BUT FIFA RULES MUST BE FOLLOWED
SPECIAL NON-COMMERCIAL
Non-commercial
Capacity over 5,000
LICENSE REQUIRED
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Must use an official FIFA broadcaster
Live broadcast only
No recordings, replays, or delays
No editing, graphics, or overlays
Sponsor spaces in the TV image cannot be changed
Marketing & FIFA Marks
Permitted
FIFA World Cup 26" in plain text
Informative use only (time and place)
No impression of partnership with FIFA
Prohibited in connection with:
Sports shops (single brand)
Breweries
Restaurants
Airports
No logos or expressions that can be confused with FIFA marks
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Sponsors:
Only permitted at commercial events
Must be FIFA partners or non-competing local actors
Requires prior approval
Not permitted at non-commercial events
Food, Drink, and Goods:
Permitted at all events
Must not appear as a FIFA sponsor
Entrance Tickets:
Only for commercial events
Requires written prior approval
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NB! Regarding Norwaco
Who does this apply to? Any business or organization displaying the tournament outside of a private home, including:Offices & Workplaces (breakrooms, lobbies, canteens).
Public Venues (bars, restaurants, gyms, shops, and waiting rooms).
Licensing Requirements:
Norwaco: A license from Norwaco is required to clear the rights for creators and performers involved in the broadcast.
Broadcasters/FIFA: For larger events or commercial screenings (e.g., charging entry), additional permits from the broadcasters (NRK/TV2) or FIFA may be required.